International music superstar, Ricky Martin, has been named executive producer and the first judge to be revealed for Univision Network’s highly anticipated music-based reality entertainment competition “La Banda,” set to premiere in September 2015.
Ricky Martin, together with the entire “La Banda” team, will focus on finding the ultimate Latino boyband through the largest talent search in U.S Hispanic TV history. The music-based, reality-competition show “La Banda” was developed by Univision Communications Inc.
“I am very excited to be a part of this innovative program, together with Simon Cowell,” said Ricky Martin. “Our community needs musical projects in order to cultivate its talents; which is why I feel it’s the perfect moment for a show like ‘La Banda.’ There is so much talent to be discovered and I’m sure we’ll find the next musical phenomenon with the help of not only the judges but also the fans.”
“We are on a search for a world class band and we needed a world class judge and that’s why I’m thrilled to announce Ricky Martin as our first judge on La Banda,” said Simon Cowell. “I know Ricky and he is as excited and passionate as me about the show and I know he’s going to do an amazing job.”
With a new take on the singing competition show format, “La Banda” will search the U.S. and Latin America to put together the ultimate Latino boyband. Representing all Hispanic cultures, contestants will compete for their place in “La Banda” and for a coveted recording contract with Sony Music Latin, label home to the most prolific Latin music artists, along with executive producer Simon Cowell’s SYCO Music, the recording label for the world’s biggest selling boyband, One Direction.
“We are thrilled to have a world-renowned, award-winning and platinum-selling artist join our team,” said Alberto Ciurana, president, Programming and Content, Univision Communications, Inc. “Ricky’s vast talents as a singer, actor and producer will greatly enhance our phenomenal production already underway.”
Interested participants can enter LaBandaofficial.com and upload pictures, videos or music files. By registering online, selected contestants will receive a “golden ticket” which will allow them to participate in a private audition with the production team. The online casting will be followed by casting events across the United States and Puerto Rico in the spring of 2015. The talent search is open to boys 14 and older residing in the United States and Puerto Rico. The winning band will be managed by Ricky Martin.
Rowell was born and raised on Maui, Hawai’i, and now lives in the almost-as-green Pacific Northwest. He’s obsessed with Cirque du Soleil, loves teen dramas (especially those with a supernatural element) and horror movies, and is addicted to sushi. Prior to PopWire, he created individual fan sites for the shows Friends, Hellcats, Nikita and others, which led to creating and working on OMFGTV.